Management and Entrepreneurship
Management
School of Management and Entrepreneurship
18 credits Total credits
Undergraduate students in their 3rd and 4th year Open to
Courses open as University-Wide Electives, Monsoon 2026 (tentative)
Introduction to Data Science
Contemporary Business Analytics
Advanced Managerial Economics
Integrated Marketing Communication
Social Media Marketing
Entrepreneurial Marketing
Retail Management
Brand Management
Recruitment and Selection
Work and the Life Span
Group Dynamics for Teams
Environmental Sustainability and Industries
Navigating Marketing Laws
Digital Media & Management
Strategy for Sustainability
Strategic Business Finance
Options, Futures & Derivatives
Mobility and Transport Systems: Economy, Sustainability, and Policy Perspectives
Swayam courses that may be counted, Monsoon 2026
Principles of Management
- Professor
- Prof. Vishal Kumar Laheri
- Institute
- BHU
- Weeks
- 12
- Condition
- Students who have done OHM103 cannot take this course
E-Business
- Professor
- Prof. Mamata Jenamani
- Institute
- IIT Kharagpur
- Weeks
- 12
- Condition
- Open to all students
Marketing Management
- Professor
- Prof. Ashis Mishra
- Institute
- IIMB
- Weeks
- 8
- Condition
- Students who have done MKT202 or MKT1001 cannot take this course
Good to know
- Eligible courses
- All courses offered by the School of Management and Entrepreneurship that are open as University-Wide Electives
- GPA requirement
- A GPA above 6.5 must be maintained across all School of Management and Entrepreneurship courses for the minor to be granted
Fine print
- MKT202 / MKT1001 is a pre-requisite for all marketing courses.
- No BMS core courses are open as University-Wide Electives in the Monsoon semester.
- Swayam courses are not recognised as Major Electives, but can be taken towards minor credits by non-BMS students.
- A maximum of 6 credits may be taken through Swayam and counted towards the minor.
- No more than 2 Swayam courses may be taken per semester.
Why pursue this
- Foundational skills in management thinking across analytics, marketing, finance and organisational behaviour.
- Interdisciplinary advantage for engineering, science and humanities students who will lead teams, launch ventures or work at the interface of technology and business.
- Career and higher-study prospects in consulting, product management, analytics, finance and entrepreneurship, and a base for postgraduate management study.
From the University's minor program documents. Confirm with your UG Advisor before you plan around a pathway.